New era tests the cloth of Australian fashion in 2018
As published Your Time magazine January 2018 and www.yourtimemagazine.com.au WORDS: KAY McMAHON Australian fashion is heralding an era that will test its cloth. It’s a new year, and normally a time for exciting new trends in the fashion industry. However 2018 will be a watershed year for Australian retailers. With the entry of one […]
Christmas accessories can make the difference
December column as published Your Time magazine www.yourtimemagazine.com.au Thanks to Blue Bungalow @bluebungalow for the accessories. For full copy read below. WORDS: KAY McMAHON Christmas is fast approaching and the festivities are ramping up. The weather’s hot and muggy and those balmy day and night parties, as well as shopping for presents, is becoming […]
Dress to immerse as well as impress when travelling
As published in November 2017 Your Time magazine or www.yourtimemagazine.com.au WORDS: KAY McMAHON We all know baby boomers are keen to travel. And now that many are empty-nesters, some have money to enjoy luxury domestic and exotic international destinations. Fashion magazines are full of high-end resortwear for the traveller spending time in up-market hotels and […]
Those (Australian) cotton balls are a rockin’
As published Your Time magazine October 2018 WORDS: KAY McMAHON The fashion industry is cottoning-on to the importance of Australian cotton. Most Australian boomers remember the days when our country ‘rode on the sheep’s back’. From the 1950s to the 1990s wool was a part of our national psyche and a large contributor to […]
What winter? Put a Jacket on it.
As published Your Time magazine. www.yourtimemagazine.com.au WORDS: Kay McMahon There’s a nip in the air. And though we live in Queensland and experience mild winters, there are still several days and nights where the temperature demands warmer dressing. Queenslanders have become experts at layering for those cooler days and nights. The irony is that if […]
Buying fashion online can be fun
WORDS: KAY MCMAHON Buying fashion online can be fun. My new vintage textile and hand-printed fabric purchase has just arrived from India. The Madame Hall design is a combination of traditional Kutch, Gujarat textiles in the bodice with hand-printed cotton in the skirt. It is glorious and very special. But it was the experience: the […]
There’s nothing quite like a crisp white shirt
WORDS: KAY MCMAHON With all that’s uncertain in the world of politics, society and the economy, it’s noteworthy that the white shirt has become the staple garment in most current fashion collections. While most boomers grew up in the years where jeans were, and still are, the popular and democratic garment of choice, the white […]
Elizabeth Kingston aka @timeless_styling embracing Instagram
As published Your Time magazine May 2017 www.yourtimemagazine.com.au Photography: Darin Rose @niradesor WORDS: KAY MCMAHON With ageing no longer a dirty word and baby boomers embracing ‘encore careers’, there’s a new generation that will not just sit and crochet but are re-inventing themselves and experimenting with all things technological. America’s WGSN Trend Forecasting says: “Boomers […]
Fashion is finally awakening to the power of older women and the dollars they add to the global fashion industry.
WORDS: KAY MCMAHON The fashion industry is finally awakening to the power of older women and the dollars they add to the global fashion economy. In recent months there have been several articles on the changing guard of faces, bodies and images gracing the advertisements and promotion for various fashion, jewellery and perfume ranges. Aging […]
Bridal showers, mothers and daughters
WORDS: KAY MCMAHON For mothers there’s still nothing quite as exciting as your daughter getting married. And currently our household is in the middle of pre-wedding festivities for family old and new. Traditions are still important in the Australian bride’s calendar and the bridal shower remains as an event for more mature and experienced females […]